The Challenge – Beyond Winning & Weather.
The fan you see today is the not the fan you will see tomorrow. The Cincinnati Reds understand this. Winning and weather are two things the front office of MLB’s oldest franchise cannot control. After that first pitch is thrown, the entire organization has to continue bringing fans to the ballpark, whether the team wins or loses. Win or lose, rain or shine, just like the players themselves, the front office still has a job to do.
Since 1876, the Reds have defined the word “tradition.” From the Crosley Brothers to the Castellini Family, this franchise has epitomized what it means to be professional, and what it will mean to be successful years from now. A brand that is rich in history and success, The Cincinnati Reds recognized an opportunity to improve the way they engage the community and their fans. The executive staff and members of the ownership group reached out to Hyperquake to capitalize on our history of engaging people on a meaningful, more human level.