Josh Belcher

Managing Director

As Managing Director of Hyperquake’s Brand Building practice, Josh leads with a clear focus: helping brands navigate the now, accelerate toward what’s near, and confidently build what’s next. With 15 years of experience across brand strategy, innovation, and customer experience, Josh brings both strategic depth and business clarity to every challenge — guiding teams and clients alike toward meaningful, measurable progress.

A strategist by foundation and a business leader by evolution, Josh oversees the client leadership, strategy, and design functions within the Brand Building practice — ensuring the work is insightful, intentional, and built to perform. He's partnered with some of the world's most complex organizations to simplify the path forward, unlock opportunity, and drive brand and business transformation. For Josh, it's not just about leading teams, it's about building momentum that lasts.

Complex problems require simple solutions.
Strategy

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Insights
Demand Your Brand Bear More Fruit
Brand isn’t language; it’s the systems behind it. As AI reshapes the role of brand, disciplined positioning and the creativity to apply it across the value chain will always outperform messaging.
Overhead turtle illustration used by Hyperquake to convey slowing down for deeper insight and strategic brand transformation.
Insights
The Argument to Make Space
We’re wired to move fast—but what if progress starts by slowing down? We make the case for taking a beat, asking “What else?”, and uncovering what’s left unsaid to find the real problem worth solving.
UC Innovation Hub mural — Hyperquake project showcasing the University of Cincinnati’s legacy of innovation
Feature
A Legacy of "Next": Bringing UC's Innovation History to Life
Celebrating UC’s legacy of innovation through a bold visual tribute that connects past achievements with the limitless possibilities of what’s next.
Now–Near–Next framework — Hyperquake brand and activation model for guiding business growth
Insights
The Linear Brand Path Is a Dead End. We Built a New Approach for Growth.
Discover our Now–Near–Next framework—built to help marketing leaders drive results today, sharpen their brand tomorrow, and shape the future without missing a beat.